Amazon (AMZN.O) is planning a major revamp of its decade-old money-losing Alexa service to include a conversational generative AI with two tiers of service and has considered a monthly fee of around $5 to access the superior version, according to people with direct knowledge of the company’s plans.
For me ….
On the one hand it worked. The cheap price introduced me to something I wouldn’t have bothered with. And the cheap price encouraged me to buy many. Now I count on it. But if it’s not cheap, I have no reason to pick that option