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Cake day: June 22nd, 2023

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  • Fact is, meat is expensive and meatless products are cheaper to produce. You could very easily see a company making meatless versions of products just to increase margins, and then saying “it’s vegetarian” as a defence when confronted.

    Clear labelling stops that and helps the consumer stay informed about what they are buying. Vegetarian products don’'t have their reputation dragged through the mud by deceptive companies. Everybody wins except those who try to deceive.