YouTube is running an experiment asking some users to disable their ad blockers or pay for a premium subscription, or they will not be allowed to watch videos.
That’s likely their goal. At least some percentage of ad blocking users will disable the adblock and for those that won’t, they’ll save server costs.
For corporations that care only about quarterly stock price this makes sense. They don’t care about the long term damage to the ecosystem (adblocking users still contribute in many ways).
Yeah probably. I‘m not gonna pretend like I contribute a ton to Youtube, but I‘m still an audience member and being advertised to by the content (like sponsorships, trailers, hype and product placement). All that heavy handed blocking and banning approach does for me is push me towards researching alternatives. Similar to how I went from piracy -> Netflix -> piracy.
That’s likely their goal. At least some percentage of ad blocking users will disable the adblock and for those that won’t, they’ll save server costs.
For corporations that care only about quarterly stock price this makes sense. They don’t care about the long term damage to the ecosystem (adblocking users still contribute in many ways).
Yeah probably. I‘m not gonna pretend like I contribute a ton to Youtube, but I‘m still an audience member and being advertised to by the content (like sponsorships, trailers, hype and product placement). All that heavy handed blocking and banning approach does for me is push me towards researching alternatives. Similar to how I went from piracy -> Netflix -> piracy.