I think people wear NASA gear in Europe because it’s the western default - the same way they wear Converse and Nike. Wearing ESA merch sprinkles European identity where you’re used to seeing an American pop culture import. It almost feels like a play on a fashion trope - “you’re used to people wearing NASA, but ha it’s ESA!”
I think people wear NASA gear in Europe because it’s the western default - the same way they wear Converse and Nike. Wearing ESA merch sprinkles European identity where you’re used to seeing an American pop culture import. It almost feels like a play on a fashion trope - “you’re used to people wearing NASA, but ha it’s ESA!”