Disney’s Loki faces backlash over reported use of generative AI
www.theverge.com
A human designer isn’t likely to have made these mistakes.

Disney’s Loki faces backlash over reported use of generative AI / A Loki season 2 poster has been linked to a stock image on Shutterstock that seemingly breaks the platform’s licensing rules regard…::A promotional poster for the second season of Loki on Disney Plus has sparked controversy amongst professional designers following claims that it was created using generative AI.

  • Shazbot@lemmy.worldEnglish
    22·
    1 year ago

    There’s one that comes to mind: registration of works with the Copyright Office. When submitting a body of work you need to ensure that you’ve got everything in order. This includes rights for models/actors, locations, and other media you pull from. Having AI mixed in may invalidate the whole submission. It’s cheaper to submit related work in bulk, a fair amount of Loki materials could be in limbo until the application is amended or resubmitted.

    • Honytawk@lemmy.zipEnglish
      2·
      1 year ago

      AI collides with Copyright. The 2 systems don’t work together at all.

      Because if an image is generated, who “owns” it?

      • The person who wrote the prompt
      • The AI that generated the image
      • The researchers that developed the AI
      • The artists the AI is based upon

      It just doesn’t work. And AI is here to stay. So the only possible solution I see is that we revise the entire copyright system.

      Which is long overdue anyway. Disney has gotten away with too much already.