I don’t know when this started but I noticed it for the first time a few months ago. Some podcasts will have preroll ads that are obviously tailored to me since they are not in the same language as the podcast, instead they are in my native language and if I connect to a VPN in another country the ad will change to one from that country. They also seem to appear regardless of podcast app. I have used both AntennaPod and Spotify. AntennaPod is free so I guess they source their podcasts from some third party website that could be adding in the ads. But since I am paying for Spotify I am expecting not to have to listen to any ads. So who is adding in these ads? Can I get rid of them or am I just stuck with them?

  • fart_pickle@lemmy.world
    24·
    2 months ago

    I don’t listen to podcasts but to answer this question

    But since I am paying for Spotify I am expecting not to have to listen to any ads.

    Companies are forced to increase revenue every year. It means the amount of crap will just keep on increasing.

    • sweetpotato@lemmy.ml
      7·
      2 months ago

      Ong, first they eliminate the competition and then they start going for profit, which always goes hand in hand with enshitification, for the very simple reason that if there was something they could add to increase profits and user satisfaction at the same time, they would’ve already added it.

      They are not trying to make the app work for the user but against him, to take his data, privacy, attention, money etc.

    • Cralder@lemmy.worldOPEnglish
      3·
      2 months ago

      Oh absolutely. I understand that. But is Spotify even the one who is adding/profiting from the ads? I seems like this is coming from someone else since the ads are also on AntennaPod

      • fart_pickle@lemmy.world
        2·
        2 months ago

        Corporations need to make profit somehow. I wouldn’t be surprised if in a year or two Spotify would introduce payed plan with ads.

        • Cralder@lemmy.worldOPEnglish
          1·
          2 months ago

          Sure they decide that the ad should exist, but how? When I see a mid-roll ad on YouTube for example it was put there by the person who uploaded the video but the content of the ad is delivered by youtube. Who is delivering the content of these ads?

          • 50MYT@aussie.zone
            1·
            2 months ago

            The podcast company that makes the podcast.

            When they make it, they put in an <advertising tag> in the locations during the podcast they want the advertising to be, then they sell the advertising space. If there is no local advert, it skips, if there is one, it pulls and plays that.

    • CosmicGiraffe@lemmy.world
      2·
      2 months ago

      Blaming Spotify for this is like blaming the company that made your TV for showing you ads that are part of the broadcast. Unless Spotify makes the specific podcast you’re listening to, they’re just playing you the content someone else made, including the ads they included in that content.

    • delirious_owl@discuss.online
      31·
      2 months ago

      This doesn’t affect non-profit companies, who legally cannot have anyone who takes profits away from the company.

      For profit companies should be illegal

  • Jeena@piefed.jeena.netEnglish
    16·
    2 months ago

    It has nothing to do with AntennaPod, it just downloads the file from the server and the server looks at your IP address and just chooses what add to put at the beginning of the file.

  • Eager Eagle@lemmy.worldEnglish
    14·
    2 months ago

    yeah, a few weeks ago I first heard a random US insurance ad or some crap like that, in English, when listening to a podcast from a different country. It took me a few seconds to realize what was going on.

    We need Sponsorblock for podcasts

    • I_Miss_Daniel@lemmy.worldEnglish
      2·
      2 months ago

      Yep.

      In the mean time, on my phone at least, holding volume up makes it skip 30 seconds. Good if phone is with you at the time.

      • delirious_owl@discuss.online
        2·
        2 months ago

        How do you turn that off? Its so fucking frustrating when I’m really digging what I’m listening to, so crank up the volume – only to have it skip to the next track!!

        Ive searched the app settings and can’t find how to disable this. Its maddening!

      • Eager Eagle@lemmy.worldEnglish
        2·
        2 months ago

        IME ad times are pretty consistent by podcast feed when they’re artificially inserted like that.

        When we’re talking product promotions during the podcast recording, they’re only consistent for a given episode, but that’s what sponsorblock is for.

      • lightnsfw@reddthat.com
        2·
        2 months ago

        i hit the skip button like 8 times and listen for the podcast, if i hear it i back up once until i hear the end of the ads.

  • paultimate14@lemmy.world
    5·
    2 months ago

    Just to toss my feedback in the ring: I listen to a podcast themed around a local sports team on Spotify, and I often download them to my phone locally because I’m old and still have the habits of being on a limited data plan even though I’ve had unlimited for years.

    I noticed the ads (pre-roll, mid-roll, and post-roll) and was surprised because a lot of them tend to be local ads for various cities across the US. HVAC services in Chicago, lawyers in Houston, etc. None for the city where the podcasters live, most of their audience lives, or the spots team is based.

    I don’t always download the episodes to listen, only if I know I’m going to be out , or if I’m mowing the lawn and might occasionally stretch my wifi range. I haven’t tested fully, but it seems as though the ads only get baked into the audio upon download.

    I also noticdd a few months ago that downloading a podcast I was partway through resets my progress, which has been incredibly annoying. If the ads are inserted at the time of download, that would make sense because the length of the audio would change.

    • Cralder@lemmy.worldOPEnglish
      2·
      2 months ago

      Thanks, that’s good to know! Although this seems to be more related to sponsors. Like the podcast host doing an ad-read. I don’t mind them as much because then at least the creators of the podcast are getting all the money and the ad is not tracking me to figure out what ad to serve me. What I am referring to is more like a regular ad that you would hear on the radio that has been stitched on to the beginning of the episode.

  • minimalfootprint@discuss.tchncs.de
    5·
    2 months ago

    Podcasts partner up with ad providers. They inject ads into the episodes depending on several factors, including your location. The podcast has some say and can for example exclude some topics like politics. That catches most, but an ad can also be misrepresented and slip through.

    I use Antennapod as well and they have nothing to do with it. They just download episodes from RSS feeds provided from other services.

    You could use a VPN server in a smaller country. If the ad market is very small, there simply might be no ads to serve you.

    I can also recommend using a swiss VPN server. The funny swiss dialect makes it hilarious.

  • variants@possumpat.ioEnglish
    41·
    2 months ago

    I think it’s up to the people who make the podcast. A lot of them let you pay to get a link to the version without ads

    • ililiililiililiilili@lemm.ee
      4·
      2 months ago

      The ads can be variable length and tailored to whoever is downloading the podcast. SponsorBlock for podcasts does indeed need to be a thing (but it may be tricky to implement and easily subverted).

  • Ilandar@aussie.zone
    2·
    2 months ago

    My guess as to the “why” is that it’s just another example of enshittification. Podcasts were essentially a bubble that everyone was trying to get in on, but the amount of low quality (not just production but also content) flooding the market devalued it significantly and listeners and subscriptions began declining. Everyone is trying to squeeze as much money as possible out of it now, which means there are even more ads on top of all the ads and cross-promotion that come baked into an episode.

  • AbidanYre@lemmy.worldEnglish
    2·
    2 months ago

    I just started listening to Ostium recently and one of the episodes was around 20 minutes long, but the first 11 were commercials. It was infuriating.

  • sic_semper_tyrannis@lemmy.todayEnglish
    2·
    2 months ago

    I listen to quite a few different podcasts via AntennaPod and have never listened to an ad that wasn’t from the podcast itself. Maybe it’s due to my DNS settings or luck of the draw?

    • Cralder@lemmy.worldOPEnglish
      2·
      2 months ago

      As far as I can tell it depends on the podcast. Some have ads in every episode and some never have any

  • ExcessShiv@lemmy.dbzer0.com
    1·
    2 months ago

    I always ditch a podcast the second i hear an ad or something that resembles paid sponsored content. Fuck that, I’ll pay them if I find the quality worth it, ads are cancer.