I saw it as a metaphor for being able to express yourself and your likes visibly. Really, using a different item than a corporate mascot probably would have been a better choice too. But… I got it, in a way that made sense to me.
I do have some corporate things I enjoy… and even feel they have formed who I am from exposure. Still get flack about “when are you gonna grow out of that?”
I want my body donated to a body farm.