I’m an ex-IBMer (For 3 years, recent years) and never heard of this motto. Not saying it is a lie, just that it might not be as widespread.
But I agree with the commenter. My opinion is that IBM went from being run by engineers to be run by “used car salesmen” that care little for the tech and much more for the end of year bonus. I’ve seen leadership pushing fron clear multi million undeliverable projects just to get their signing bonus and bail.
Google seems to be in the same direction and this is a consequence of its own size.
I think there is a research opportunity on those big tech companies to generate another excellent theory like “Innovator’s Dilemma “
There should be a law that any change of T&C after the purchase of a product gives the customer the option to refuse the terms and get a full refund of that product, no matter how old it is.