DirecTV’s screensavers will let a user create an AI avatar of themself by scanning a QR code on the screensaver. Afterward, they can use the avatar to browse through different AI content. Users will also reportedly be able to dress up their AI avatars, allowing Glance’s screensaver to recommend real-life products to purchase by performing a reverse-image search.

Who is gonna even willingly do this? You’re not creating a Mii to put into Wii Sports. It’s just to advertise to you.

(the company Glance, mentioned in the quote, is the company providing the AI screensaver ad technology to DirecTV)