• ben@lemmy.zip
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    2 days ago

    Smear campaign or not, their marketing and social media presence is aggressive and obnoxious on purpose. It seems to be purely focused on getting as many eyes on them as possible without actually considering what those eyes will think of them after getting the desired attention.

    When I think of PETA I don’t think of an organization with strong moral and ethical principles, I think of an organization that made a bunch of tone-deaf video game parodies in the 2000s to try and get attention. Those are wounds that are entirely self-inflicted.