Assuming this was around 1994, and adjusting for inflation, it should still be under $2.
Pic 2 also looks like uber eats, not instore
https://www.tacobell.com/food/burritos/beefy-5-layer-burrito
Looks like the actual price is $3.79
$3.99 in app for me rn. Total ripoff.
It switches to $3.99 when I put it in my cart.
I went through the drive thru last year and spent almost $20 on 3 beef chalupas. The cashier looked puzzled before she told me the total lol. The one thing I want from that place, I knew it would cost me.
Not worth it afterwards, I decided.
Goddamn I want a chalupa
I found a picture of a taco bell menu from late 2023 showing the beefy 5-layer for $2.19.
https://www.reddit.com/r/tacobell/comments/180gjxn/whats_your_favorite_menu_item/
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The beefy 5 layer burrito was introduced in 2009/10
So, Ryan Gosling was 29 years old in the top picture. Damn is he a great actor.
Must be a method-actor.
til he’s a year older than me
It’s stitched together, it’s not a taco bell ad, it’s a meme.
That’s only taking into account monetary devaluation, not inflation of goods and services (or vice versa)
What?
Monetary devaluation is an economic policy Inflation is literally the “general increase in the prices of goods and services”
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Inflation is market derived and does not include devaluation of the currency, source is your own link on deflation.
In a global economy goods and services are sourced internationally and are subject to various exchange rates. Rarely anything is ever 100% domestic
Even if every ingredient doubled in cost (same as domestic inflation) and profit is a 1/6 of the burrito, we wouldn’t even be at $4. This is corporate greed.
Seems like it’s uber eats in the second pic so yeah a lot more markup?
Energy costs many times what it did too
Energy costs many times what it did too
Perhaps for the consumer, not for the energy providers
What costs more? Gas or wind? Oil or solar? Coal or wave?
There’s a premium charged for new technology, sure. To cover R&D costs, new tooling, etc, but once the machinery is made, the fuel is essentially free. The wind blows itself, the sun has its own fuel, the tides move freely
Energy arbitrarily costs more because those that sell it have decided it costs more. Aka corporate greed, which is what this post is complaining about in the first.
No, for one energy has gone up due to increased demand for fossil fuels after cutting Russian gas off
Monetary devaluation is the only thing that gives any thin-veiled justificstion for price increases. Anything not covered by the inflation calculator is greed.
The inflation calculation is gamed too to make numbers look smaller
The whole supply chain increased their prices as well. Did you take that into account?
The supply chain presumably cost something in the first pic too. The prices of those things should have also gone up according to inflation. So wouldn’t they also be included in the “inflation adjusted” figure? It’s not like they were calculating what it cost without needing a supply chain.
In fact, I would think that if anything, the overall price of supply chains would have decreased as technology got better (better fuel, better gas mileage, better routes, better forms of transportation, better computer models to predict outcomes, etc).
Supposedly the argument for the recent absurd food prices is because of oil prices increasing (translates to shipping costs increasing) so much with Russia invading Ukraine and everyones sanctions on Russian oil plus the disruption of wheat production in Ukraine.
And then there’s just plain old fucking greed.
FWIW prices are really high now here in America too, and we weren’t relying on Russian oil.
Oil has a single price on the global market, doesn’t matter if you’re in the US or Europe.
As it turns out, moving oil across the ocean is really expensive. Even if you can buy oil at the same price in the US and Europe, it’s still cheaper to buy it locally and not have to deal with moving it.
By scaling entire price? Yeah.
A Ryan Gosling appearance today is enough to warrant $5 for 5 layers.
That price held untill atleast 2012, that’s a solid 5 dollars of increase in just over 10 years. I could totally be talking out my ass
Weird, 2012 was about when Brian Niccol took over as Chief Marketing Officer and then later became CEO of Taco Bell. Afterwards he moved to Chipotle and raised prices and lowered quality there too. Now he’s in the news for becoming the new Starbucks CEO where he will be commuting via private jet 600 miles 3 days a week.
So you’ll be happy to know that your extra money on tacos, burritos, and coffee goes to good use like paying this asshole millions of dollars to fly around on a private jet enshittifying everything he touches
This chaps my ass almost as much as the beefy 5 layer burrito
And the cherry on top about that guy… he’s a union buster.
New Starbucks CEO Brian Niccol Has a History of Union-Busting. Niccol’s tenure as Chipotle CEO was marred by settlements over unfair labor practices and child labor law violations
Union busting and child labour and still can’t get prices down. If that’s not a terrible CEO I don’t know what is.
Capitalism fanboys will read these posts and think to themselves “boy I sure am glad we’re not like the soviet union where a small cabal of elite deprived everyone else of a good life for their own benefit”
Beefy5 layer burrito has that effect.
Hopefully most of the price increase is tax related as a luxury food item and the money goes towards diabetes and obesity research. Right?
Had to AI this one.
The Beefy 5-Layer Burrito at Taco Bell was introduced as part of the company’s “Why Pay More?” value menu in 2010, priced at 89 cents. Over time, like many fast-food items, the price of the Beefy 5-Layer Burrito increased due to inflation, rising food costs, and other economic factors.
The exact timing of each price change can vary by location and market, but in general, the price increased gradually over the years. By the mid-2010s, the price had risen to over a dollar, and by the late 2010s and early 2020s, the price could be found in the range of $1.50 to $2.00 or more, depending on the region and promotions.
Yes, trust AI, that’s what Ryan Gosling looked like 14 years ago.
It has to be the early 90’s, he was born in 1980 and looked like this in 1998.
Twinkules
Early 90’s what? You mean early ’90s?
You do realize those are several images stitched together… right?
Images stitched together in order capture the amount of time that passed, yeah. They’re just not from the right years for that.
You guys are obsessed with gosling. We are talking about taco bell
I’m beginning to think the first picture might not be accurate to the year, surely he didn’t look that young back then
God damnit
Oh this isn’t a Wendy’s?
It was, in fact, introduced in 2010. I don’t know what’s up with the image, but the AI appears to be correct.
Lmao, yeah… I doubt that was from 2010 😂
Well… it was released in 2010 so I don’t know what you want me to tell you lol
The 89c deal with the picture of a 12 year old gosling isn’t from 2010
lol who gives a shit about gosling. We are talking about burritos here, man
Everyone shitting on you but your AI is right. It was about 9 months or so it lasted. I know because I took a course at the exact time and survived off those when I was broke as fuck. It doubled then like a year or two later had doubled again and that held until around Covid
Everyone’s shitting on him because people loathe lazy copy/paste paragraphs from chatGPT in their online discourse. Me included.
It had the relevant information. There’s not a lot of educational resources regarding this important topic. I initially got downvoted because someone said the information was wrong. I don’t fucking care.
The fact it’s AI alone means it’s extra effort for any reader to determine if it’s actually true. What’s the point of posting claims if noone believes them until they do their own search? If you already checked it yourself, just post the actual source instead of AI’s plausible sounding BS.
Point taken
Inflation, greed and enshittification.
Stagflation
I don’t know what’s sadder the giant Safeway sandwiches going from $9.99 to $13.99 or my mortgage about to go up like 200 goddamn dollars…
My mortgage has gone up like $300 in the last 14 years due to taxes & insurance… but if I were still a renter it’d have gone up by $1000 (or more?) so I’m not complaining.
You should complain. We’re all getting ripped off.
I mean, my house value quadrupled during that time, so it’s kinda fair that I’m paying more property taxes. As for the insurance… I gotta admit I haven’t paid much attention.
Unless you are selling the house (which still means you have to buy another one…) it’s paying for unrealized gains which the rich fucks making the rules tell us is so unfair whaaaa whaaaa whaaa (insert child crying noises here)
On the contrary: as a single-family homeowner, I’m being massively subsidized compared to the amount of city services and infrastructure I consume. (It could be worse: I could have a large lot in a car-dependent suburb instead of a small lot in a streetcar suburb and therefore be even more of a leech – i.e., like those rich fucks you’re talking about – but still, I’m definitely not paying my fair share of taxes.)
If you want to know who’s really getting ripped off, it’s all the renters in dense apartments. Not only are they paying extra so their landlords can profit, they’re paying even more because they’re the ones funding the subsidy for single-family homeowners like me. Basically, I’m exploiting them via the skewed way property taxes are assessed. Thanks for funding my privileged lifestyle, people too poor/unluckly to be able to buy a house! 🤑
(But seriously, it really is very unfair and we need to reform the property tax code and, even more importantly, the zoning code.)
It is so messed up how every part of our society is secretly tuned to make being poor trapped yet every rung up the ladder to being wealthy, the journey gets a little easier by hidden subsidies like this.
The problem is that property value of homes has nothing to do with cost of building out city services. In many areas the value of homes is going up much faster than the cost of maintaining the roads and services around them.
Property taxes should be tied to things like acreage, road access, zoning type, and the city’s budget. Not the free market value of the home, which is unrelated.
Housing prices have gone up roughly double in the last 10 years, while inflation has only gone up 35%.
It is extremely unfair to single homeowners to be paying for the housing demand increase, and I say this as someone who’s only able to rent. Those property taxes get passed right along to me through rent increases.
The insurance is based on the cost to rebuild the home, which has also drastically gone up, so it makes sense that it has risen too
Yes and no: yes in that the real cost has indeed drastically gone up, but no in the sense that the cost that the insurance company would actually pay would be based on the policy’s coverage limits, and I’m not sure if those have actually been adjusted to keep up…
Housing should be free. At least the rent of a coffin 6 feet underground is still affordable.
As a renter, I don’t pity the mere $200 increase you’re dealing with.
escrow went up that much?
Yes, your escrow can go up that much if your property tax, school tax, or in some cases insurance had a sudden jump in value or changes in what can be claimed. It varies by area and loan, but isn’t unheard of.
interesting, based on Zillow info my house doubled in price in the last 5 years, but my escrow only went up $20 in that time, mostly insurance, don’t tell my county tho 😂
My car insurance has doubled in less than 8 years. But don’t worry, it has less coverage too! Oh, but I’ll get a teeny tiny discount if I let them install a lowjack!
My car insurance went up like 20% from last year to this year. Exact same shitty “coverage” as before.
The saddest part is the beefy 5 layer burrito being what people that worked at Taco Bell would order and ask for it grilled for a reasonable cheap meal to now resulting in “WTF is there any ground beef here? WTF is there real cheese? Are these ‘beans’ safe to consume?”
Edit: my friend who previously worked there when in college asked if it was even beans on the thing…
At least you’re not just throwing away money like those of us who have seen rent double in 3 years.
My retirement plan is a intentional heroine overdose.
Yep mines about to go up $200 because my insurance is over $1,000 more this year.
How do you have a mortgage change price? I don’t get that? Both of mine haven’t ever changed.
Mortgage payments cover insurance and taxes in addition to the mortgage itself. Unless you have a variable rate mortgage the portion of the payment going to the loan doesn’t change but the amount needed to cover taxes and insurance can.
Oh okay. So I could just include the other charges when I say mortgage here in the states and I could say the same thing then.
I think it’s typical to get a 5 year contract and having to renegotiate a new mortgage at the end of said contract. At least, it is here in Canada. Rate goes up, monthly payment goes up.
Do you have 10, 15, and 30 year loans up there?
They exist, but from what I hear, they’re very hard to get. I would’ve loved to get 30 years with the interest rates I had five years ago.
Capitalist greed happened.
The $2 meal deal, kept me alive in college. Sounds like I couldn’t even get the tiny Doritos bag for $2 now.
“fun” size now only 3.99
guys look a +500% price increase in less than one Gosling life time is totally normal capitalism
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you want to blame capitalism and only capitalism, not corrupt politicians, not their policies, not their agendas.
Could you not say that the forces of capitalism have brought about the greed, justification, etc. that leads to corrupt politicians, policies, agendas?
I think it’s more due “corporatism”, where government and certain privileged large corporations work together to enrich themselves at the sake of others. Technically not really capitalism, which is just a system of trade which uses capital rather than barter to facilitate trade. It’s important to be clear on these things if we want to fix problems.
Whatever idealized version of capitalism that is in your head is only a temporary state as the economic system regresses towards its natural end stage.
Its true, I don’t know which way of life is “the way”.
What I do I know is that the way of life we have is a piece of shit… has always been a piece of shit… and will continue to be a bigger and bigger piece of shit until we collectively flush it.
We need to try new things till something works. Fuck the status quo. Fuck the 1% who wishes they could be kings.
How do we effect societal change? We first need to get our hands on the wheel. We need more then two political parties so there is competition in the electoral process. We need new fresh ideas, not the dinosaurs of both legacy political parties.
We can get that with state level electoral reform. With a more representative voting system (such as, but not limited to Ranked Choice voting) people could vote for who best represents them, secure in the knowledge that their vote will still be counted if their preference didn’t win.
If the democrats and Republicans are to weak to compete because of the many many years of using First Past The Post voting as a crutch… that’s on them.
(Pam meme) they’re the same picture
Was that really the comment that got removed? Why the fuck would a moderator remove that?
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Is that a delivery service’s marked up price? Their site has them for much less.
Could be down to their location. I mocked my gps to a place i guessed would be expensive (Long Beach CA) and got this
Nanaimo BC, Canada… price is in CAD. That converts to $3.32 USD
I must say I am shocked that our prices are on par with or lower than anywhere in the US. I mean the conversion rate on the California price is insane in CAD:
This is the TB closest to me in the Los Angeles area.I can get that as part of the build your own craving box for $6.
Crunchwrap, this, potatoes, and a drink for $6.
What happened to the 7 layer ?
Ran out of dodo eggs and ambrosia.
People couldn’t afford the extra 2 layers.
They removed it from the menu in the last couple of years
At least it doesn’t look like it shrunk too.
- Photos are for illustration purposes only
It 100% shrunk. That image is misleading
Well, he’s a big star now so that layer of his warm macho cheese is expensive.
4.19 at my local tb, too damn expensive.
I can get 2 for that around here.
Capitalism
Off topic but how does the guy at the top look 12 and 24 at the same time?
It’s two separate pictures, silly.
The Gosling Effect
